Why Good Design Matters: UX and Beyond

Why Good Design Matters: UX and Beyond

I am a business owner who’s obsessed with UX.

I’ve studied art, and I’ve lived simply. These days, I’ve taken years of lessons learned in that “art of communications,” and molded them into the collaboration solution I only wish I could have seen in the market.

Here’s what I know to be true: good design and a great user experience (UX) are at the heart of making something that matters.

For me, it comes down to making a great collaboration and visual communications solution. For my customers, it’s about an approach that brings their own ideas, designs […]

3 Ways to Boost Your Firm’s Profits—Even if You’re Short on Time

3 Ways to Boost Your Firm’s Profits—Even if You’re Short on Time

Your firm, especially if you’re small, is your baby. But like a baby, you are responsible for all of its needs. That includes the small stuff—admin, email, bookkeeping, etc.—and the big stuff—creating value for clients, sales and business development, scaling your company, etc.

To boost profits, you know you need to grow your client base and/or sell more services. But all of your other responsibilities leave little to no time for that. So how do you assess, prioritize and execute on measures to make your firm more profitable, without neglecting the million other items on your plate?

This article […]